Canadian Television Sales
The Latest News from Canadian Television Sales - April 2011
Canadian Television Sales
CTS Celebrates its 14th Anniversary!
Canadian Television Sales turns 14 years old today! Since its founding on April 4, 1997, CTS has provided American advertising agencies the support needed to place effective buys in Canada. Beginning as a television representative firm, CTS has expanded over the years to offer radio, online and mobile. Advertisers can now reach nearly 100% of the Canadian population through CTS.
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Global Thunder Bay
Are You Missing Part of your Ontario Audience?
If you’re targeting Ontario and only buying the Toronto market, you may be missing an important part of your audience! Thunder Bay, located at the head of Lake Superior, is the hub of northwestern Ontario — a vibrant city with a great mix of nature, business and culture. Providing news and entertainment to this diverse and affluent population is Global Thunder Bay, which carries a similar schedule as Global Ontario.
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The Royal Wedding
Royal Opportunities on Global News & ET Canada!
The Wedding of the Century is inching closer! On April 29, Prince William and Kate Middleton will have their royal wedding in England. Many great opportunities are still available to get your brand aligned with this historic event. Global News and ET Canada segments, a primetime special, congratulatory interstitials and an online component are still available!
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Astral
New Shows and Peak Performance for Astral's Summer Season
This summer, Astral TVPlus' specialty channels won’t simply present reruns of their most successful shows. On the contrary, during summertime, they’ll be presenting new episodes of favorite shows, plus a dozen new acquisitions such as Le chalet de Sarah (Canal Vie), Swingtown (Séries+) and 16 ans et enceinte (Musique Plus) – the French version of the controversial American series Sixteen and Pregnant.
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WWE
Score Media and WWE Expand Partnership
Score Media and WWE have expanded their partnership with a multi-year agreement that will bring more high-energy WWE entertainment than ever before to fans across Canada. The unprecedented deal builds on their already successful, exclusive television relationship to include online, mobile and VOD rights. In addition, The Score and WWE will work together to bring new original WWE content to Canadians across all platforms.
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Food Network Canada
Food Network Canada’s Spring 2011 Schedule Kicks Off Today
Food Network Canada is in full bloom with the hottest, most entertaining food-related programming beginning April 4th. The heat is on every Tuesday night with two brand new competitive series hosted by renowned Food Network favorites. Join Chef Tyler Florence as he oversees the culinary road trip competition in The Great Food Truck Race and Chef Robert Irvine in his latest mission - to take on America’s most desperate restaurants in Restaurant: Impossible.
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Food Network Canada
Jann Arden, Pierre Bouvier and Vanilla Ice Announced as Celebrity Judges for Canada Sings
Global has announced that Jann Arden, Simple Plan’s Pierre Bouvier and Rob Van Winkle a.k.a. Vanilla Ice will lead the all-important judging panel for the network’s new original series, Canada Sings. These three well-respected and extremely talented judges are the perfect addition to a breakout series that taps into Canada’s rich and diverse talent pool. But unlike most typical talent searches, Canada Sings focused its efforts on something truly original and definitely unusual: the workplace.
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News from RIPE
the online division of Canadian Television Sales

HGTV.ca Gets Decked Out!
The HGTV team is pleased to announce a show site for one of the network’s spring priorities, Decked Out. The site will feature before and after photos, team bios, shopping guides, schedule and video. Check out the site at www.hgtv.ca/deckedout!
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Showcase’s Endgame uses Facebook to Enhance Users’
Online Experience

Showcase.ca, Secret Location and Thunderbird Films join forces to create the ultimate web experience in support of the new Showcase series Endgame, which premiered March 14. Viewers can go to www.showcase.ca/endgame for an abundance of exclusive content, including an innovative interactive episode of the series that inserts visitors directly into the crime-solving action with customized storylines based on their personal Facebook accounts. In addition, the site is home to behind-the-scenes footage, mini-games and full episodes of the series.
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